beauty
Ranked #1 of 8 in beauty
ShelfIQ AI Visibility Audit
Charlotte Tilbury's AI Visibility Score: 84/100
ShelfIQ Score
Strong AI presence, room to grow
Tested across ChatGPT, Perplexity & Claude · beauty category
01
Where Charlotte Tilbury appears (and disappears) in AI search
Live buyer prompts tested across ChatGPT, Perplexity, and Claude. These are the queries your customers use before deciding where to buy.
"best clean skincare brand UK"
✓ Appears
"natural beauty products recommended"
✓ Appears
"vegan makeup brands"
✓ Appears
02
Top gaps costing Charlotte Tilbury AI visibility
1
No ingredient transparency pages
Clean beauty buyers search ingredient lists. Without structured content, AI cites competitors with cleaner markup.
2
Missing "vs" comparison content
High-intent searches like "X vs Y skincare" route buyers to review sites instead of your store.
3
Sparse AggregateRating schema
Customer reviews exist but are not schema-marked. AI platforms skip unstructured review data.
03
Charlotte Tilbury vs Category Leader
Charlotte Tilbury · This brand
Charlotte Tilbury
84
Rank #1 in beauty
Category leader · beauty
REN
69
Rank #1 in beauty
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