We ran 800+ buyer prompts across ChatGPT, Perplexity, and Claude for 175 ecommerce brands in UK, US, and AU. Here's who AI actually recommends — and who's invisible.
| # | Brand | Category | Region | Score | Bar |
|---|---|---|---|---|---|
| 1 | supplements | UK | 64/100 | ||
| 2 | supplements | UK | 62/100 | ||
| 3 | supplements | UK | 45/100 | ||
| 4 | supplements | UK | 44/100 | ||
| 5 | supplements | UK | 44/100 | ||
| 6 | supplements | UK | 38/100 | ||
| 7 | supplements | UK | 34/100 | ||
| 8 | supplements | UK | 32/100 | ||
| 9 | supplements | UK | 27/100 | ||
| 10 | supplements | UK | 24/100 | ||
| 11 | supplements | UK | 20/100 |
Enter your store URL to get your free AI Visibility Score — the same methodology used to rank all 175 brands in this report.
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Every brand was scored using a battery of 8 buyer-intent prompts per category — prompts like "best [category] brands in 2026", "recommend me a [category] brand that ships to [region]", and "what's the top [category] for [use-case]".
Prompts were run across three AI platforms: ChatGPT (GPT-4o), Perplexity, and Claude 3.5. Each mention = points. Ranking higher in a recommendation = more points.
Scores are normalised to a 0–100 composite. 60+ = strong presence. 40–59 = visible but patchy. Below 40 = significant gaps.
This report is designed to be citation-credible — the methodology is deterministic, repeatable, and platform-agnostic. You can replicate any result by running the same prompts yourself.